Showing posts from March, 2014

z95.3 Returns to the Vancouver Air Waves

One of the most iconic radio brands in Vancouver is making a return to Vancouver’s airwaves. Virgin Radio 95.3 (CKZZ) re-brands to its famous Z95.3 moniker following the recent sale from Bell Media to Newcap Radio. The rights to the Virgin Radio Brand remain Bell’s property. “We’re excited to bring back this truly Vancouver brand while continuing our current Hot AC mix that Virgin Radio 95.3 listeners have come to love,” says station general manager Sherri Pierce. “Z95.3 never really disappeared. The popular Z95.3 bumper stickers are still everywhere on vehicles around the city.” The new Z95.3 will continue to play Today’s Best Mix and listeners can expect to hear all their favourite regular features such as the $1,000 Minute, Golddigger and The Sleaze. Within the transaction, the rights to the Virgin morning show were also retained by Bell. “We have thoroughly enjoyed our time with the   Nat & Drew   show and we wish them the very best,” says program director Mel Kem

Phil King on Big Bang’s three-year renewal with CTV

Canada’s most-viewed program, The Big Bang Theory has been picked up for three more seasons, giving CTV more opportunities to launch Canadian programming following the laugher’s 8 p.m. Thursday night time slot. So far original airings of the program have brought in an average audience of 4.4 million viewers for the fall of 2013. The Big Bang Theory , which targets adults aged 18 to 54 most recently kicked-off the new Dave Foley-starring PR comedy Spun Out , which premiered following Big Bang and is being brought back to the 8:30 p.m. slot for the final two weeks of March. Spun Out ‘s premiere brought in an average of 1.4 million viewers for its debut and dropped to 802,000 the following night for its regular time slot on Friday. On average, Bell Media representatives say that shows following Big Bang keep 50% of its lead-in audience. Phil King, president of programming and sports at CTV, tells MiC that Big Bang ‘s massive weekly audience has enabled the Bell Media chann

Macleans Radio Show

Maclean’s is expanding its political coverage to radio. The Rogers-owned current affairs brand will debut Maclean’s on the Hill , a new comment and analysis show featuring political journalists Paul Wells, John Geddes and Aaron Wherry (pictured), on Rogers talk and news radio stations across the country Saturday March 22. The show will air Saturdays at 10 a.m. and Sundays at 8 a.m. on 1310News (Ottawa), 680News (Toronto), News1130 (Vancouver), 660News (Calgary), News95.7 (Halifax), and 570News (Kitchener) and will be available via podcast through as well as Maclean’s also recently unveiled its redesigned responsive website following a push by Rogers Publishing to move all its websites to responsive design. The move has seen page views increase 35% and pushed mobile and tablet usage up 63% across Rogers properties, according to a release. Chatelaine, another Rogers-owned magazine, recently expanded its radio presence recently with a cross-country V

The Edge launches new lineup - Lots of changes.

Corus Radio Toronto’s 102.1 the Edge, has announced a diverse new weekday lineup of on-air personalities to bring the best of music, pop culture, irreverent humour and topical engaging entertainment to audiences. The new station roster makes its debut Monday, March 31. Morning drive will be hosted by Dominik Diamond, Josie Dye and Greg Beharrell from 5:30 a.m. to 10 a.m. Dominik has extensive international experience as host at BBC London and BBC Scotland. Most recently, Dominik hosted The Dominik Diamond Morning Show on Halifax’s Radio 96.5 and prior to that was the very popular evening host on the Edge’s brother station Q107. Josie is no stranger to the Edge. She has been the station’s midday announcer and host of the nationally syndicated Josie’s Top 20. She has also been the host of Oh So Cosmo on Cosmopolitan TV. Greg is a writer, comedian, performer and multiplatform content creator, who currently hosts the evening show on the Edge and is a video contributor to t

RAB News Release - Radio a Reach Medium used to build brands

Farber aims to position radio as a reach medium that builds brands. The Radio Advertising Bureau doesn’t forecast revenue but RAB president Erica Farber says there’s reason to be optimistic when radio’s position is looked at on a global scale, where corporate America’s marketing budgets aren’t growing. “It’s still a positive for us when you consider how many new entrants there are that we’ve held our own,” she says. As the industry crafts its story for advertisers, she believes it should position itself as a medium that builds brands rather than just a vehicle to deliver a “price and item” message . “Radio never positioned itself as a reach medium,” Farber says. “ And yet what PPM has shown us is that there are more people listening to us than we ever thought and it’s proving that radio is a great way to develop a brand and that is a major shift as far as positioning our medium.” In the nearer-term, it appears 2014 has begun with still no strong direction evident. Some public comp


TSN is making sports available on the go. The Bell Media sports specialty channel today announced its new live streaming service TSN Go, which enables Bell TV and Rogers Cable customers who subscribe to TSN to watch its programming live and on-demand via their computer, smartphone or tablet. The service promises 6,000 hours of live sports programming from both TSN and TSN2 each year, including the Grey Cup, the World Junior Hockey Championship and NCAA March Madness. The service is also making episodes of fan-favourite shows including Off the Record and That’s Hockey available. TSN Go is the newest addition to Bell Media’s line of “TV everywhere” products, following on the heels of TMN GO and CTV GO . The company said that it has more products ready to launch in the “near future.”

Gen Y Media Consumption Break Down - Social Networking Dominant

Radio’s in the media mix for Millennials but user-generated content tops the bill. Radio’s bread and butter are 25-54 year-olds , the demo most formats shoot for and most advertisers covet. But Millennials, all 77 million of them, are waiting in the wings. In fact millions of Millennials have already entered the crucial 25-54 demo and more do so every day. Millennials, also known as Gen Y, are forecasted to have record-breaking purchasing power. Radio’s still very much in their orbit but, like all traditional media, takes a back seat to the Big Kahuna of the Millennial media mix: user-generated content (UGC). Fully 30% of Gen Y’s daily media time is spent with content that is created by their peers, according to new research by social influence marketer Crowdtap and market research firm Ipsos. That’s more than is spent with such Millennial-friendly activities as browsing the internet (20%), watching live TV (10%) or playing computer or video games (10%). Millennials find UGC conte

TSN is the #1 Source for NHL Trade Deadline Day with TRADECENTRE ’14, Live on March 5 at 8 a.m. ET

To tweet this release:   TORONTO (March 3, 2014) – Canada’s Sports Leader delivers all the news and analysis surrounding NHL Trade Deadline Day during TRADECENTRE ’1 4 (#TradeCentre) – TSN’s signature 10-hour event. Consistently ranking as the industry’s most-watched and most-trusted source for NHL Trade Deadline Day news, TRADECENTRE ’14 airs Wednesday, March 5 beginning at 8 a.m. ET on TSN .   Before kicking off TRADECENTRE ’14 , TSN’s team of Hockey Insiders and experts set up one of the most anticipated days of the hockey season during the 60-minute COUNTDOWN TO TRADECENTRE airing tomorrow (Tuesday, March 4) at 8:30 p.m. ET .   From 8 a.m. to 6 p.m. ET on Wednesday, TRADECENTRE ’14 delivers in-depth coverage of every trade. For fans at work or on-the-go, the entire broadcast will be available via live stream on and on the brand new TSN Hockey app . TRADECENTRE ’14 will also be available live on NHL Network in the U.S.